Roughly 7.5 billion messages are sent over Snapchat daily.1 Sound like a lot of data? We know. From the ability to share pictures and videos, to creating Snapchat stories (a feature Instagram and Facebook adopted), Snapchat is more than just a means of communication. It’s changed how people communicate with each other—it’s more immediate than ever with the illusion of being temporary. But as with any popular app that sends your personal info to your friends and family, the question of privacy is extremely important. How much of your personal data does Snapchat actually save? We’ll share the important info you need to know about Snapchat to protect your privacy.
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Additionally, all the information you share in private snaps and messages is collected.2 Not everyone using Snapchat realizes this, so you might want to think twice before sending that embarrassing photograph you actually don’t want floating around cyberspace for years to come. Snapchat can and will collect all kinds of information, including when you send snaps, what you send, who you send them to, and more. Snapchat even pays attention to your location, and it keeps information uploaded to your story. Not the most comforting thing to hear. Basically, it’s good to remember that all your activity on Snapchat is being recorded, collected, and even potentially shared. Snapchat says it collects user data in order to improve their services, create better marketing strategies, and personalize your experience. All the data Snapchat collects about you, the app also can share with third parties. (It’s all talked about in the privacy policy.) This tech giant can share data with other “snapchatters, business partners, and the general public.”2 However, if you really want to keep your Snapchat account, limit the amount of private data you share. For your own safety, you should always keep in mind that anything you share on the internet could resurface. Whenever you share a Snapchat with someone, they can screenshot the image (which you’ll be able to see if they do). Also, anyone can use a third-party camera app to take a picture of your snap and you’ll never know. It’s just a good idea to remember that nothing you share online is as private as it seems. A VPN will help keep your information private by encrypting your data and helping you stay anonymous online. This helps protect your privacy even when surfing the internet. If you’re interested in learning more about how VPNs can help protect your data and keep your information private, check out this resource. Keep in mind that a VPN can run as an app on your phone, but it still protects all of your online activity.
