However, when looking at its performance compared to SVOD behemoths like Disney+ and Netflix, it still has some climbing to do if it wants to reach the top. This article explores Hulu stats.
Key Hulu Stats 2023
Hulu Users Stats 2023
Hulu Market Share and Revenue Statistics 2023
Is Hulu losing popularity?
Although Hulu has lost subscribers over the past couple of years, it still has been seeing a 25% increase in subscriptions each year, leading to 45.3 million subscriptions in the first quarter of 2022.
What is the number of Hulu users who watch it with ads?
70% of Hulu subscribers watch Hulu with ads, and with 45.3 million subscribers that means about 32 million people watch Hulu with ads.
How much money does Hulu live TV make?
Hulu Live TV ends up being 5.5 times more than just the regular subscription service.
What is the percentage of Hulu content that is viewed on connected devices in the living room?
The majority of Hulu content is viewed in the living room and connected devices at 70%. This explains the lack of mobile popularity of the platform. LEARN HOW TO MAKE $10K PER MONTH Get My Book For FREE (Worth $15 on AMAZON)Take Advantage Of This Special Offer Only For Today! Get my $15 book for FREE when you subscribe to my newsletter and I will show you the way to your first $10k month in less than one year. Name Best email Yes, Send Me The Book!
Conclusion
Although Disney+ and Netflix still beat out Hulu in many ways, it still has quite a hold in the US market and is a stable SVOD service that will maintain its position when it comes to original and exclusive content. About